Product Manager at a ride sharing company (Ex.uber) is planning to add to set of safety features to their iOS app.
Reach - # of users who will notice this (Relatively scaled 1-5)
Impact - impact on increasing the user feeling of safety (0.25 = Minimal; 0.5 = Low; 1 = Medium; 2 = High; 3 = Massive)
Confidence - % confidence level (20% = Moonshot; 50% = Low Confidence; 80% = Medium Confidence; 100% = High Confidence)
Effort - how many person months is required (Relatively scaled 1-5)